Lures

Moldable and easy to use Floating formula enhances dispersion of PowerBait® scent and flavor 4-pack includes: Chartreuse, Rainbow, Fluorescent Ora...

PowerBait scented Preformed nuggets are easy to rig Floating formula floats hook in the visible strike zone 4-pack includes: Chartreuse, Rainbow, ...

Maximum size offers natural floating presentation Garlic flavoured 3-pack includes: Fluorescent Orange, Florescent White, Fluorescent Yellow

This proven formula is irresistible to trout, consistently out performing natural baits. Available in preformed nuggets that are easy to rig with l...

Long-lasting nibbles stay on the hook even in swift current Easy-to-use and works well on most traditional rigs Colours offer eye-catching underwa...

PowerBait scented Preformed nuggets are easy to rig Floating formula floats hook in the visible strike zone The Berkley PowerBait formula is irre...

Soft bodied glide bait design featuring PowerBait® scent and flavour Mesh reinforced joint provides durability while allowing for free range of mo...

PowerBait Honeycomb technology, increases durability without sacrificing action Pre-rigged harness, ready to fish Body design and harness keeling ...

Patent pending Honeycomb technology increases durability without sacrificing action Super tight swim action and body roll is hard for fresh and sa...

Patent pending Honeycomb technology increases durability without sacrificing action Thick baitfish profile Back and belly slots for accommodating ...

Pre-rigged and ready to fish Lifelike detail, 3D eyes, holographic inserts Trayed bag protects the vibrating tail Berkley PowerBait makes novice ...

Slim minnow profile Thin tail wrist produces a strong tail action Australian designed for a wide range of species Berkley PowerBait makes novice ...

Slim minnow profile with a large spade shaped paddle tail Thin tail wrist produces a strong tail action V shaped cross section produces lots of bo...

New slender body Highly erratic action Offers multiple rigging options Totally reengineered, the 5” PowerBait Jerk Shad is now slimmer across bot...

New slimmer body shape Improved tail action works overtime Easy to use classic soft bait profile Scented to product active bite response Available...

Exclusive PowerBait scent and flavour – Fish bite and won’t let go Realistic natural colour Deadly dropshot minnow shape Great allround plastic T...

Life-like antennas and tail Scientifically developed legless profile Natural tail action Available is six colours Also available in sizes, 2”, 3”,...

Life like worm body with detailed legs and pincers Can be rigged on a bait hook or a jig head PowerBait texture feels and looks like a real worm B...

Exclusive PowerBait scent and flavour – Fish bite and won’t let go Realistic natural colour High action T Tail shape Match the hatch with feeders...

New larger Fork Tail shaped profile V-Shaped body cross section Erratic darting action Available in six great colours Built from the proven PowerB...

The PowerBait Fan Tail Shrimp is all about natural action. The new segmented tail design developed by the Berkley R&D team in the US gives this...

Control surfaces on pincers produce a unique action Lifelike crayfish outline Available two sizes and in six colours Built from the proven PowerBa...

Designed in Australia Available in 2” and 2.5” sizes Highly effective on all estuary species Keel bottom on body enables the bait to track straigh...

Convenient flip top lid container Simply wet your lure, drop it in, shake, then cast Can be used on hard baits, squid jigs and soft baits Creates ...